 | Polaroid went through two bankruptcies between 2001 and 2009, six CEOs between 2005 and 2009, and a complete reversal of its business strategy beginning in 2008. As revealed in Polaroid is ready for its closeup: how the iconic company is remaking itself for the 21st Century, Polaroid is now starting to thrive. According to investment banker, Jim D'Aquila, Polaroid has "No manufacturing, warehouses, inventory management, receivables, payables - the things that have buried so many companies, including Polaroid previously. It's just collecting licensing fees and paying payroll". |
