Disney's Movie Success Spurs Growth in Theme Parks

Disney's movie success is spelled out in 4 Billion-Dollar Movie Franchises Set to Deliver Big Wins at Disney Parks. Although Disney's movie revenue accounted for only 15% of revenue, it helped spur an additional 31% of sales at Disney theme parks. In addition licensed merchandise movie-related sales enjoyed enormous success. Frozen, Star Wars, Avatar and Marvel merchandise propelled the company's consumer products segment to 22% growth year over year.