Gene Simmons of Kiss recently published a book Me, Inc: Build an Army of One, Unleash Your Inner Rock God, Win in Life and Business. A review of the book and some sage advice from Simmons are contained in What your business can learn from the king of rock 'n' roll mayhem. Simmons manages over 3,000 licensed merchandise items, a realty show, a professional sports team, a restaurant chain, and a record company. This seems to go along with his philosophy "It/s better to be an octopus than a fish. If an octopus loses a tentacle to a predator, the octopus will survive with seven tentacles left for itself". |