Analytics

Tuesday, November 18, 2014

Holy Spidey Batman!

Spider-Man conquers Batman as revealed in Spider-Man/Marvel Tops Batman/DC In Licensing. Spider-Man generated $1.3 billion in sales of licensed products in 2013. Batman was a distant second at $494 million. Marvel is churning out an increasing number of licensed products. In 2009 Marvel shipped under 1,000 licensed products. That was increased to 5,000 products in 2013.