Hook 'em Horns in Jell-O

If you like Jell-O and the Longhorns, the product described in Jell-O Gives Sports Marketing a Shot With School Brand Molds is for you. Jell-O began last year offering school-themed mold trays for the universities of Arkansas, Florida, Michigan, and Texas. They were such a bit hit that Jell-O is expanding the program to other universities. Sports marketing sponsorship reached $763.8 million in 2013 with Coca-Cola being the biggest sponsor.